When I’m doing my thing with clients, I’m often asked what the single most important element to networking is. I often answer
Be likeable.
A person who is warm, generous, open and at ease is more impressive than the most skilled professional with the interpersonal appeal of a criminal psychopath. Think Ronald Reagan vs. George Bush; or George Clooney vs Brad Pitt.
If you’d like a few simple thought starters on how to be more likeable, even than you are now- Here’s how

Jim Harvey
Managing Director at The Message Business
Jim is the MD of The Message Business, a company which helps FTSE 100 companies to sell themselves, and their products better. Speech writer, Prezi trainer and designer, coach and consultant, Jim also finds time to be a proud father and husband.
