Seven part personal branding series: The Importance of Branding Personal Brand Building: Niche Personal Brand Building: Differentiation Personal Brand Building: Branding Personal Brand Building: Affiliation Personal Branding Case Study: Garr Reynolds Personal Branding Litmus Test You’re asking your audience to believe in you, your team, your company or your product every time you stand up…
Seven Part Personal Branding Series: The Importance of Branding Personal Brand Building: Niche Personal Brand Building: Differentiation Personal Brand Building: Branding Personal Brand Building: Affiliation Personal Branding Case Study: Garr Reynolds Personal Branding Litmus Test Choosing a niche is the first step towards developing any brand. For public speakers, a niche sets out your area…
Seven Part Personal Branding Series: The Importance of Branding Personal Brand Building: Niche Personal Brand Building: Differentiation Personal Brand Building: Branding Personal Brand Building: Affiliation Personal Branding Case Study: Garr Reynolds Personal Branding Litmus Test Differentiation is possibly the most important aspect of brand creation, because it is intrinsic to forming a memorable brand. If…
Seven Part Personal Branding Series: The Importance of Branding Personal Brand Building: Niche Personal Brand Building: Differentiation Personal Brand Building: Branding Personal Brand Building: Affiliation Personal Branding Case Study: Garr Reynolds Personal Branding Litmus Test When a new product is being developed, a lot of time and money is spent on branding – designing it…
Seven Part Personal Branding Series: The Importance of Branding Personal Brand Building: Niche Personal Brand Building: Differentiation Personal Brand Building: Branding Personal Brand Building: Affiliation Personal Branding Case Study: Garr Reynolds Personal Branding Litmus Test You’ve probably heard of ‘coat-tail marketing’. In the blogging world, it’s the idea of associating your small blog with a…
Seven Part Personal Branding Series: The Importance of Branding Personal Brand Building: Niche Personal Brand Building: Differentiation Personal Brand Building: Branding Personal Brand Building: Affiliation Personal Branding Case Study: Garr Reynolds Personal Branding Litmus Test There are four aspects which work together to form any brand image. They are: niche, differentiation, branding and affiliation. Today’s…
Seven Part Personal Branding Series: The Importance of Branding Personal Brand Building: Niche Personal Brand Building: Differentiation Personal Brand Building: Branding Personal Brand Building: Affiliation Personal Branding Case Study: Garr Reynolds Personal Branding Litmus Test So far in this series, we’ve discussed why personal branding is so important for professionals, whether you stand up to…
Craig Strachan joins us today to tell us the best way to improve your skills. Two of my interests are photography and public speaking, which is why I follow the blogs of Both Darren LaCroix, who won the world champion of public speaking in 2001, and Jared Polin (aka the Fro), who is the most amazing photographer…
Over the life span of our career, we are often asked to give a speech. Whether it’s around a board room table, or on a stage with hundreds in the audience, it’s a thrill for many. It’s what I’ve done for the past 20 years, but it can be hard to get started. What should…