Personal Branding

Thumbnail image for Presentation Summit 2015 – Why have I spent $20,000 plus time to be in New Orleans?

Presentation Summit 2015 – Why have I spent $20,000 plus time to be in New Orleans?

September 27, 2015

It’s 3am New Orleans time.  I’m wide awake in my room at the name hotel on Bourbon St, where I’ve chosen to be for the next 4 days at the Presentation Summit 2015. I spent 18 hours travelling here. I missed the most important game of rubgy there has been for years (I discovered on […]

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Thumbnail image for How well do you move hearts and change minds when you speak?

How well do you move hearts and change minds when you speak?

May 4, 2014

Most presenters forget that their job is not simply to explain something, it’s to transmit a feeling to their audience. Often, for business audiences, they feel nor face nothing much that is positive. They are under pressure, have too much to do, and don’t have much time to spare on you and your message; so […]

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Thumbnail image for Starting your speech with a gimmick – Lucy Kellaway crashes, burns then soars

Starting your speech with a gimmick – Lucy Kellaway crashes, burns then soars

March 11, 2014

Here’s a really interesting article from Lucy Kellaway at the FT in London.  She tells a funny story about trying to launch her speech to 600 bankers with a costume change to help her make her point. It’s a good story and she draws her own conclusions about what she (and we) can learn from […]

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Thumbnail image for Call yourself a platform speaker – you’re missing something. Learn from the Porsche 911

Call yourself a platform speaker – you’re missing something. Learn from the Porsche 911

February 19, 2014

If you’re still using PowerPoint with a ‘clicker’ stood behind a lectern, you’re gathering dust faster than a dozing grandaddy. It’s not all about the look, you need a strong story, but you’ve already got that. So why not challenge yourself with the latest technology? Porsche never stop trying to improve their classic 911. They […]

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Thumbnail image for Thinking of Using #Prezi for a Big Event? – 5 things you must do

Thinking of Using #Prezi for a Big Event? – 5 things you must do

January 8, 2014

In my last article I wrote about the decision to ditch PowerPoint and use Prezi for a big event or presentation. Lots of people are thinking of doing it as they see the tool in action, or get asked to use it by their clients.  To make sure that it all goes well, and that you […]

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Thumbnail image for Choosing a colour scheme for your visual aids

Choosing a colour scheme for your visual aids

May 16, 2013

In our series on Personal Branding we explained that the way you and your slides look contributes to your audience’s impression of you.  Creating a ‘look’ is a great way to give yourself a recognisable brand, and with the resources available online, it is actually easier than you might think. Even if you don’t naturally […]

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Thumbnail image for Speaker Branding: Use All of the Senses

Speaker Branding: Use All of the Senses

January 25, 2013

The following is a guest post from Kathy Brunner. Kathy helped us to have a great discussion of  person branding on LinkedIn recently, where public speakers were discussing our series on Personal Branding. We invited Kathy to share her great ideas on personal branding with you. Did you ever think of branding as a sensory […]

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Thumbnail image for The Importance of Personal Branding

The Importance of Personal Branding

December 12, 2012

Seven part personal branding series: The Importance of Branding Personal Brand Building: Niche Personal Brand Building: Differentiation Personal Brand Building: Branding Personal Brand Building: Affiliation Personal Branding Case Study: Garr Reynolds Personal Branding Litmus Test You’re asking your audience to believe in you, your team, your company or your product every time you stand up […]

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