I'd always be very nervous when one of your team bounces into your office at the gloomiest of times and says, 'There's...
I speak fluent french (mum was a french & spanish teacher). I lived in the South of France for a few months after...
He’s a great guy, Rodrigo. He’s a senior exec in a very successful European company. We’ve worked with him for a couple of...
Dinosaurs died out a few million years ago didn’t they? Why? Because they didn’t know what was coming and had no...
There’s a word for it. It’s called ‘a tell’. It’s when a speaker ‘tells’ the audience about something without saying anything. There...
I’ve got a friend called Quentin. He’s an actor and a good one too with a long track record of theatre, stage...
Conferences are hard work and can be sometimes a little soul destroying. Get the delegate list, identify your targets, book meetings, prepare...
I know that sales people see marketeers as floppy-haired tossers, more interested in their clothes and teeth than selling, but even the...
As a professional, perhaps with a valuable technical expertise, the chances are that you are going to use conferences as a marketing...
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